PR3510

Download as PDF

PR 3510 Public Relation & Ad Campaigns

Communication, Journalism & PRCollege of Arts and Sciences
Course InfoCreditsRepeat RulesRestrictions

Course Title

Public Relations and Advertising Campaigns

Course Description

Study of public relations strategies related to an organization's external audiences such as the news media and local, state and national government officials. Students study public relations strategies used to interact with these groups, including media relations, legislative lobbying and special events.Prerequisite(s): PR 2400 or PR 2500

Equivalent Courses

JRN351, JRN3510

College/School

College of Arts and Sciences